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Discover Africa Your Way

We are tour operators at work. And memory makers at heart.

We are passionate about travel in Southern Africa, and about revealing the region in all her fascinating facets.

To unveil the wonders of Africa as destination, we’ve been creating customized itineraries for the past 20 years, seeing to the diverse needs of clients from around the world.

Whether it’s incentive travel programs, theme vacations, corporate and leisure packages, safari adventures, or conference and special interest travel, Southern Africa offers myriad opportunities. We’ll make these African travel opportunities accessible to you.

Our team has immense first-hand product knowledge and years of operational experience in Southern African travel.

Let us craft a custom-designed and thoughtfully planned itinerary for your next African adventure.

We would love to share our beautiful piece of Africa with you!

Experience Africa Travel Your Way

Choose how you’d like to experience our world:

As an individual, a couple or family
We pride ourselves on developing customized itineraries that are perfectly suited to our clients’ needs. You may be looking at a dream honeymoon, a special family vacation or the African leg of your round-the-world voyage. We design creative, sensibly paced and practical Southern African itineraries for first time and repeat visitors alike. Our team is always trying to discover new ideas and fun things to do for our clients. We are constantly improving our product knowledge. We try to familiarize ourselves with new products as they become available while still keeping tabs on how well the classic product is faring in the market.
A specialized or interest group
Over the years we have designed itineraries for a wide variety of clients, who have had a special travel focus or interest. We’ve planned programs for astronomers, Merino sheep and Hereford farmers, theatre-lovers, photographers, lawyers and so the list goes on. In each case, we’ve had to think out of the box and work with local partners in creating something special and memorable.
On an incentive program
You need look no further than Africa Your Way for a seamless operation! We can put together all aspects of an incentive or corporate travel program for the entire Southern African region. Our expertise allows us to develop innovative itineraries that match the clients’ specific requirements and budget. Although the region provides unique challenges, Africa Your Way, has the knowledgeable staff and experience to handle and structure the program in such a way that border crossings, transport, luggage handling and the like are all handled efficiently.
As conference delegates or meeting clients
We offer a comprehensive range of conferencing and events related travel services. We’ve worked with the likes of the World Economic Forum on a Water Conference, the International Association of Matrimonial Lawyers and the Society for Marine Mammalogy.

Click here to view our sample itineraries.


We deliver Africa Your Way

Jac Jacobs..

Former GM of Grosvenor Tours, Jac has years of experience in the incentive travel market. He has developed successful incentive programs for the likes of Toyota, Edward Jones, Stanley Black & Decker, Lexus and Konica Minolta. A number of these clients have visited the region repeatedly, so Jac has had to be creative in developing different programs throughout the region, and not just South Africa.

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Jac is originally from Namibia. He has lived in South Africa since completing his studies at the University of Pretoria. His professional life has included various positions within the pharmaceutical industry, the Department of Foreign Affairs South Africa and then finally in the Southern African tourism industry. When not designing complex itineraries or operating these demanding programs, Jac enjoys traveling the globe on his own adventures.


Patti-Arana Ross

Originally from Peru and a trained nursing sister, Patti has lived and worked in the South Africa tourism industry for 20 years. She has focused much of her time and effort into developing the inbound travel market from Latin America.

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Patti led a team that developed travel programmes for most of the Brazilian tourists traveling to South Africa. She hopes to continue developing the Latin American market and wants Africa Your Way to become the trusted name for Latin Americans and Spanish speaking visitors to Southern Africa.


Nicky Esson

Nicky has been involved in tourism her entire life as her parents owned and operated a successful tour operating business. After completing her studies at Rhodes University and the University of Cape Town, she travelled to Australia where she began her formal career in developing itineraries to Southern Africa.

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She then spent 4 years in the USA developing a customized luxury travel desk for those seeking meaningful travel experiences to travel to Southern Africa at INTRAV, in St Louis Missouri. After returning to South Africa continued to develop luxury, bespoke itineraries for a luxury inbound tour operator, Grosvenor Tours. The opportunity to own and run Africa Your Way was too good to resist.


African Safaris
"God did something very special when he created Cape Town. This city where the currents of two oceans meet, is the entry to a beautiful continent and her people."

Desmond Tutu
tour options
"I have been everywhere from Mongolia to Vancouver, from Beijing to Rio de Janeiro, but my visit to Cape Town, during the World Cup Soccer, where I stayed for more than five weeks, ruined my ambition to see the whole world in 10 years. Why? Because I fell in love with the Mother City! Now I don't have to travel around the world anymore because Cape Town is the world."

Freelance journalist
Vincent de Vries, from the Netherlands
 Cape Town visit



*The Southern Africa Tourism Services Association (SATSA) is the only inbound tourism NGO to have established a Lost Advances Fund whereby members, and clients of members, have access to a measure of financial protection to cover forward booking deposits in case of the involuntary liquidation of a member. We call this SATSA Bonded (Terms and conditions apply - for more information visit

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